Dorothy Perkins: Timeless fashion for the modern woman
For years, Dorothy Perkins has been a popular shop on the British high street. This brand is known for its feminine styles, putting its own delicate spin on the latest fashions. The brand has always done its best to be inclusive of different body shapes: Clothes are available in sizes 6 to 28, with various ranges to suit all kinds of women. There are plus size, tall and petite collections, ensuring you'll always be able to pick something up that fits and flatters. There's even a maternity range to keep you trendy while you're expecting. Besides clothes, Dorothy Perkins offers accessories, bags, shoes and boots. You can build an entire wardrobe here – or, if you prefer, just choose those finishing touches you need to pull a look together.
One hundred years of classic style on a budget
It may be hard to believe, but Dorothy Perkins has been around for over a century. Founded before the First World War, the store started by specialising in underwear and hosiery. By 1919, it had expanded into a chain and started to include ranges of knitwear and blouses. Even back then, the store displayed the values that can be seen today: Well-made clothes, designed to flatter a woman's figure without breaking the bank. Budget-conscious customers flocked to this shop, and in the following decades, it expanded. By the 60s, Dorothy Perkins had 250 shops across the country and had become a household name. Over the decades, the styles might have changed, but the brand's philosophy has remained the same. Fashion-conscious women who want more for less continue to shop here, either in a store or online, picking up great bargains on the items they need to look good.
Putting together your everyday Dorothy Perkins look
Today, the styles available at this shop are flattering, feminine and fun. Many women come here for pieces that are basic wardrobe builders. You'll always find a range of standard cuts, making it a popular place to pick up the items you need to create a wardrobe for the office or the street. For workwear, look out for simple but flattering suits, blouses and smart dresses. Many of these are designed in classic, timeless styles that will never go out of fashion. To bring them up to date, look out for accessories to add a flash of colour, and prints. As well as the classics, Dorothy Perkins introduces new pieces every week. This means that it's easy to stay on top of the latest trends; here, the haute couture of the catwalk is rendered in a user-friendly way, making fashion accessible for everyday wear. Comfortable, body-friendly styles transform catwalk fashion into something that every woman can wear in her daily life – and all at wallet-conscious prices. Shop online at Dorothy Perkins, and you'll be able to mix and match classics and trends, always staying fashionable while showing off your own style.